Wow. This is one of the best AI hybrid commercials I've ever seen. Rufus Blackwell shot this partially live-action (opening and closing shots) and did a ton of keyframe AI animation. They probably saved $100K and four weeks of VFX work by doing this as a hybrid commercial.

A man's shower-gel commercial mixes live action with AI-animated underwater and office scenes.

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Posted Mar 4, 20250:30Landscape · 3840×2160

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